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| NewBie Nook Topics for Those New To The Tanning Biz |
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01-04-2008, 06:01 PM
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~ Uv Goddess ~
Join Date: Aug-22-2007
Location: Michigan
Gender: 
MySpace ID: tanmissy
Posts: 6,398
My Mood:
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Getting Ready For Season
Get Ready For Tanning Season!
Is your salon ready to do business? Consider the following areas to determine your readiness: curb appeal; store displays and traffic flow; web design and staff training. Curb Appeal. Make sure your salon is inviting to the customer. Your window displays should be changed or rotated regularly to bring the customer into your salon. Work with your manufacturer/distributor partners to feature their products. They may have created displays just for this purpose. Check into the potential availability of free or discounted display floor programs. Store Displays and Traffic Flow. Displays compete for the consumer's dollars, so they should be appealing and well lighted. Your store should be clean and stocked with all your tanning-related products. Make sure to rotate your displays throughout the salon, and promote your seasonal and add-on sale products. Training & Certification. Training of your salespeople should be an ongoing effort, not a one-time session. Tap into the resources available through your manufacturer and distributor partners for important product training programs. American Tanning Institute offers online certification courses and training DVDs and CD-Roms for all your tanning and sunless training needs. Simply visit www.TanningProgram.com to certify your staff! Launch a Website. A website is one of the most powerful and cost-effective marketing tools your salon can possess. Using the Internet you can easily promote your products and services to a huge audience. This job is made all the more easy if you have a website that looks professional, is up-to-date, and projects your salon in a positive light. Visit www.ATISites.com to launch your site. Make this Tanning Season your most successful and rewarding yet for your business. |
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01-04-2008, 06:26 PM
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Salon Owner
Join Date: Aug-02-2007
Location: in my salon
Gender:
Posts: 9,754
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i am so tired that i cant do any of those. i do them all the time! but i know you can always do better.
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01-04-2008, 11:59 PM
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Senior Member
Join Date: Aug-25-2007
Location: NY
Gender:
Posts: 225
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sounds good .. all year long i hcange my lotion displays... most people look at the same spot.. so when i switch it.. they say... Wow is thay new ?? lol
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From Me with Love.. 
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04-02-2008, 02:55 AM
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Member
Join Date: Apr-02-2008
Location: Phoenix, Arizona
Gender: 
Posts: 65
My Mood:
Rep Power: 1164
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I like what I see!
Thanks for posting this OasisTan! I just came by the site for the first time this evening and was very happy to see some of our ATI tips featured on the blog. I also was very excited to see our consumer site at TanningFacts.com listed on the top of the site as well.
 I am hoping to stop by more often as my schedule permits. All the best,
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Rick Mattoon, President American Tanning Institute www.TanningProgram.com Toll-Free 1-866-869-6790 |
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04-02-2008, 12:05 PM
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Dolphin Lover!, ITA supporter
Join Date: Aug-01-2007
Location: Texas
Gender:
Posts: 12,464
My Mood:
Rep Power: 130307
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All the cool owners hang out here.
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. . .  . "I wanna be the kind of woman that when my feet hit the floor the devil says "Oh crap, she's up!" |
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04-02-2008, 12:32 PM
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I Wanna Be Tard Happy!
Join Date: Aug-30-2007
Location: In a house
Gender:
Posts: 2,991
My Mood:
Rep Power: 42214
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Yeah Rick, did you do the secret hand shake to get in???
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